Video Marketing & Covid 2023

Updated: September 24, 2023

It is important in these times to supply assist to your prospects, and if you can’t be there your self, contemplate this the next best thing. There are some ways you can enhance buyer experience using videos. Videos can be built-in into different locations in your website, proper from your homepage, to your about us section, and more.

You can describe your products in full, compelling element, introduce thoughtful members of your team and establish yourself through sensible dialogues as a thought-leader in your subject. A vast budget, on this area, issues less than enthusiasm, a novel perspective and a gradual stream of content material. As the smartphone penetration across the world will increase and Gen Z and millennials get hooked to their gadgets, the numbers are only going to soar further. To add to that, with most of us working from the confines of our residence and plenty of free time in our palms, videos have turn out to be a constant.

Seeking To The Future

Video is the most effective type of content material that may help you create model loyalty over time. We are speaking about 94% of the shoppers who declare to recommend a model that they really feel extra related to. Video content helps you to influence the audience at an emotional level and successfully push the message across. Your target audience is extra likely to recall an advertisement that made them emotional even if they watched it years in the past. Almost 48% of the web social media customers have stated that they’d share video content material with their network of friends if they find it engaging and useful. What it means is that the entrepreneurs must leverage the present market penetration of video content material to make an influence on social media.

Some manufacturers are efficiently employing a humorousness whereas exhibiting how they care about clients during and after the pandemic. 🌈 P R I D E 🌈 • We are celebrating Pride month by providing help to a corporation that supports LGBTQ youth psychological health. • When you order online at or on the app through the month of June, you’ll have the option to donate to the @trevorproject. • We’re grateful for the opportunity to help provide these important sources to those who want them. • Head to or your Piada app now to donate at checkout, or learn more at Although not a brand new trend, the popularity of reside streams has soared due to COVID-19.

What This Implies For Entrepreneurs: Harnessing Video To Retain Your Clients

Watch this video we just lately created for a client to speak with their target audience. Did you understand that an average online user spends 88% extra time on a web site that has video content on it? This makes it much more important to execute video marketing strategies in your model as a outcome of it used both visible and aural stimuli to capture online attention.

video marketing during covid

This is the excessive level in a general story of video usage rising which can be traced again to 2016 . TikTok, a platform centered squarely in video, is trending in a serious method. It was #1 in the Apple App Store for many of March earlier than lately dropping to #3.

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About the Author: Chelsey Graham

Tax Accountant Arri Rowbrey, hailing from Bow Island enjoys watching movies like Los Flamencos and Sudoku. Took a trip to Timbuktu and drives a Sebring.

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